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Clayton Johnson SEO





Last Build Date: Fri, 20 Apr 2018 13:38:47 +0000

 



TL;DR Google’s Guide to Featured Snippets

Fri, 20 Apr 2018 00:54:40 +0000

In the unlikely chance you haven’t heard, voice search is the next big thing and it’s got SEOs everywhere scrambling for those coveted featured snippet spots. SEOs have been noticing the growing prevalence of featured snippets at the top of the SERPs for a few years now, but this January, Google finally released its own guide to featured snippets on its blog. In an uncharacteristically transparent move, Google goes deep into how featured snippets work, why and how they test different formats, and their plans for the future. To save you the time of reading the guide yourself, we’ve captured

The post TL;DR Google’s Guide to Featured Snippets appeared first on Clayton Johnson SEO.




The Ongoing Challenge of Encouraging Small Business Owners to Embrace SEO

Thu, 19 Apr 2018 16:41:38 +0000

As the pre-retirement business owner unlocks the gate of her five-star ranch resort, she wonders how something so magnificent as her 600 acres of pristine rolling hills and top-notch facilities can be anything but full to the brim of guests all year round. She gets a decent number of visitors, but not enough as her ranch deserves. The closest town’s community bulletin board has been proudly showing her poster since the day her ranch opened for business: a perfectly sensible, perfectly legible print ad with just enough flash and information to attract passing tourists to her ranch—or what her poster

The post The Ongoing Challenge of Encouraging Small Business Owners to Embrace SEO appeared first on Clayton Johnson SEO.




The Importance of Solid Web Design for Your Site

Thu, 19 Apr 2018 16:24:17 +0000

The web design of your site needs to be solid or else you are going to have real trouble keeping people coming back for more. If you are interested in creating a new website for your business, you will definitely need to learn all about the importance of good web design. There are a lot of different small aspects that make a site great, and you will need to know about all of them before getting started. Those who understand the fundamentals of good web design will be able to make their site a success right from the start. Royalty

The post The Importance of Solid Web Design for Your Site appeared first on Clayton Johnson SEO.




SMB-Hacks for Search Engine Optimization on a Budget

Sat, 07 Apr 2018 21:12:27 +0000

Search engine optimization (SEO) should rank very high on the list of top priorities for every small business owner. The formula is simple here: you have a website and you want it always to appear among the first few results on the SERP. As a result, more people will see your website and visit it, which should generate more leads or sales. Since small business owners most often have pretty limited budgets, this entire SEO process should be done in a thrifty, but productive way. In the next five points we’re going to show you how to get there. Setting

The post SMB-Hacks for Search Engine Optimization on a Budget appeared first on Clayton Johnson SEO.




8 Common SEO Mistakes and Misconceptions

Sat, 07 Apr 2018 20:46:14 +0000

Have you ever wondered whether more content is better than less? Keep reading. This infographic will address your concern. It will help you understand what Google takes into consideration as far the length of the content is concerned. Take your time to read through and share this with fellow bloggers as I try to help demystify SEO and hopefully clear the air. I know there are many more mistakes and misconceptions, but demystifying these eight will get you a head start. Please let us know in the comments if you have any other myths or counter-agreements to share. Our readers

The post 8 Common SEO Mistakes and Misconceptions appeared first on Clayton Johnson SEO.




12 Lean Startup Lessons For Your Business

Wed, 04 Apr 2018 00:17:52 +0000

These days, you can’t open your browser without being bombarded with stories about how a new business managed to achieve explosive growth on a shoestring budget in seemingly no time. While all these stories of “The Lean Startup” are inspiring, how do they apply to you? Believe it or not, many of the lessons we can learn from a lean startup model do apply to web design and development. Today, we’re going to take a look at twelve of the most important things you can learn when you go lean. 1. Prepare Yourself and Your Team The first order of

The post 12 Lean Startup Lessons For Your Business appeared first on Clayton Johnson SEO.




Ubersuggest is the Keyword Suggestion and Optimization You Need in Your Marketing Arsenal

Mon, 26 Mar 2018 14:21:21 +0000

An increasing number of site owners are looking to expand their SEO strategy. With Google receiving over 63,000 searchers at any given second, every audience imaginable is using organic search to find answers to their questions. If you’re running a business, expanding your SEO strategy or like to be kept in-the-loop on new software, we’ve got news for you. SEO veteran Neil Patel has acquired a tool to help you do just that… And it’s on track to become a SEO staple, if Neil’s history has anything to go by. Neil Patel started in the world of SEO when he

The post Ubersuggest is the Keyword Suggestion and Optimization You Need in Your Marketing Arsenal appeared first on Clayton Johnson SEO.




4 Quick On Page Local SEO Factors To Use Right Now

Sat, 24 Mar 2018 14:29:54 +0000

On page SEO is quickly shifting towards a much higher importance for local SEO ranking. This is because Google is actively using GPS technology to offer local recommendations for people using mobile devices. It is now more important than ever to get your site ready for local rankings and unfortunately, most website owners have no idea how to do that. The internet is filled with various articles talking about the subject. You can always find quality in articles like Johnn Reviews’ article about useful off-page SEO strategies, but what should you actually add to your sites right now? Here are

The post 4 Quick On Page Local SEO Factors To Use Right Now appeared first on Clayton Johnson SEO.




SEO Checklist to Optimize Any Website

Fri, 23 Feb 2018 16:39:10 +0000

SEO Checklist to Optimize Any Website SEO is all about getting search engine spiders to notice your site and place it into relevant search results. But beyond that, you also want the search engine to recognize the value of your website and give it one of the top-ranking spots on the results page. How can you go about achieving that? Check out the brief SEO checklist below and then use these tips to optimize any website. Royalty Free Photo First Steps When asked, “What is SEO,” you might think of content optimization first, and you wouldn’t be wrong. Start by

The post SEO Checklist to Optimize Any Website appeared first on Clayton Johnson SEO.




4 Marketing Strategies With The Best ROI

Thu, 01 Feb 2018 15:11:00 +0000

When it comes to marketing, return on investment (ROI) is king. As the easiest and most efficient metric of knowing how effective your campaigns are, ROI has been the cornerstone of formulating marketing plans for some time. If you’ve been struggling to get a solid ROI, check out a few of these strategies to boost your numbers. Social Proof Social proof has been a surefire marketing strategy for centuries, but it has evolved quite a bit in our digital age. This is basically when a customer, celebrity, or peer gives a testimonial or review of your products, services, or general

The post 4 Marketing Strategies With The Best ROI appeared first on Clayton Johnson SEO.




Captivate Your Audience With These Digital Marketing Tips

Wed, 10 Jan 2018 14:03:50 +0000

When you write a blog, your goal is to gain as many subscribers as possible by increasing traffic to your site. Whether you’re a blogger who’s been in the business for many years or are just getting started with your first site, you can probably benefit from some tips to make your blog engaging and attractive to readers. Here are some tips you can implement into your site to gain traffic and hopefully increase your subscriber list. Use Quality Images One of the easiest ways to attract people and make your blog interesting to readers is to include a variety

The post Captivate Your Audience With These Digital Marketing Tips appeared first on Clayton Johnson SEO.




SEO Methods to Double-down on in 2018

Sun, 07 Jan 2018 19:25:49 +0000

The necessity of using search engine optimization to improve Google organic ranking results is ever present. If you’re not building new links to your site at a record-setting pace, your competitors surely are. In the race to improve results, higher-quality and a greater number of links than before are required to get better results when going up against big media companies that rank effortlessly because Google favors big over better. Royalty Free Photo Here are a handful of SEO methods that you either need to re-double your efforts on or try out for the first time in the SEO campaigns

The post SEO Methods to Double-down on in 2018 appeared first on Clayton Johnson SEO.




20 Must Know SEO Techniques to Use for Your Business

Tue, 26 Dec 2017 20:34:56 +0000

Here is a handy guide of guaranteed SEO techniques to implement for your business! Start ranking and attracting traffic to your website or business today using SEO! SEO scores is a common concern for anyone managing a website and running an online business. With so many rules surrounding optimization, is guaranteed SEO possible? We put together 20 SEO tips so you can apply them and improve your website traffic. Let’s get on with it. 1. Perform an SEO Site Audit Before you can determine how to start improving your SEO, you should measure your website’s SEO performance. This report will

The post 20 Must Know SEO Techniques to Use for Your Business appeared first on Clayton Johnson SEO.




10 Incredible Useful PHP Tools You Should Know About

Thu, 21 Dec 2017 20:30:36 +0000

PHP is one of the most versatile languages for web design and development. That’s why 80% of the web is coded in PHP. You can code a simple webpage in PHP or you can use PHP tools to create complex server-side scripts. It doesn’t take long to get the hang of basic PHP scripting but once you start setting up workers and services, you might need a little help. That’s where PHP tools come in. Keeping track of all of your functions and scrubbing your code is easy in PHP with the right tools. To find out which are the

The post 10 Incredible Useful PHP Tools You Should Know About appeared first on Clayton Johnson SEO.




Do Links Still Matter Now and in the Future

Mon, 18 Dec 2017 20:37:30 +0000

While we don’t know the exact weightings of the algorithm, we do have a good idea of the ranking factors that are included and which are the most important. Google has already admitted that links and content are the two most important factors. This should make it clear that Google still relies heavily on links to decide which pages should rank, but we are unsure if the content of that page is even more important. To determine whether links are going to be crucial in the future you must first understand why they are used. Why are Links Used as

The post Do Links Still Matter Now and in the Future appeared first on Clayton Johnson SEO.




Why You Should Consider Dynamic Website Design

Thu, 14 Dec 2017 20:38:33 +0000

In the world of business, what’s more important than maximizing customer conversion rates? Likely nothing. Because without it, your company will ultimately fail. This is common knowledge and it’s the reason why most companies have optimized websites. But should you expect any ol’ website and design to deliver satisfactory results? Not all websites are created equal, especially when it comes to design and functionality. Some businesses opt for a static website, while others choose a dynamic website design. But what’s the difference between the two? If you’re still in the design phase of your website or are planning a redesign,

The post Why You Should Consider Dynamic Website Design appeared first on Clayton Johnson SEO.




How to Use SEO to Attract Mobile Users

Tue, 12 Dec 2017 20:33:06 +0000

SEO Benefits of Attracting Mobile Users What are the SEO benefits of attracting mobile users and how do you even use SEO to do that? Here’s your guide for how to use SEO to attract mobile users! Keyword(s): seo benefits Did you know that mobile SEO benefits outrun those of desktop SEO? Mobile users now outnumber desktop users in the online market. Mobile-first search algorithms are taking over and Google keeps giving priority to mobile-friendly websites, resulting in plummeting rankings for poorly optimized websites. While scrambling to adapt and stay relevant, many still haven’t realized that the SEO itself is

The post How to Use SEO to Attract Mobile Users appeared first on Clayton Johnson SEO.




jQuery For Beginners: A Simple Guide to Getting Started

Tue, 12 Dec 2017 20:29:10 +0000

If you’re new to web design, starting your own website, or simply looking to learn how to code without going too in-depth, you’re in luck. jQuery is a resource that makes writing code and designing a website attainable for anyone, regardless of your previous web design experience. But even though jQuery simplifies the coding process, it still comes with a learning curve. That’s why we’re breaking it down in the guide to jQuery for beginners. Keep reading to learn more about what jQuery is, what you can use it for, how to use it, and more! What is jQuery? When

The post jQuery For Beginners: A Simple Guide to Getting Started appeared first on Clayton Johnson SEO.




8 Web Development Projects to Help Improve Your Skills

Tue, 12 Dec 2017 20:27:14 +0000

Once you’ve gotten the hang of basic web development skills, you might be hungry to test out your new skills. With nearly 600 websites being added to the web every minute, you’re not the only one out there trying out your skills. While some of these sites may be permanent, most are probably temporary web development projects. Why not get into the mix and build your own project? Here are 8 ideas for fun and challenging web development projects to let you spread your works and try out your new skills. 1. A Website For Your Favorite Restaurant Even in

The post 8 Web Development Projects to Help Improve Your Skills appeared first on Clayton Johnson SEO.




5 Tips for Prototyping the Perfect Web Interface

Tue, 12 Dec 2017 20:25:24 +0000

How do you get started with prototyping your new web interface? There are endless rabbit holes to fall into. But five strategies that deliver the best possible outcomes for your users are within reach. Prototyping is a critical part of an iterative design process. You want to bring about the best insights into your user experience. But building out that desired result takes some finesse. It’s not always clear what are the best methods to achieve the outcome you want. Many of the choices you make at the start of the iterative process should reflect that desired outcome. There are

The post 5 Tips for Prototyping the Perfect Web Interface appeared first on Clayton Johnson SEO.




How to Create a Minimalist Web Design That Still Has Impact

Tue, 12 Dec 2017 20:23:58 +0000

It’s no surprise that using a smartphone is the most popular way to browse the internet. It’s convenient, but small screens make some website features hard to see. That’s where a minimalist web design comes into play. The word “minimalist” technically translates into “less is more.” Since people are on their phones more than ever, it’s important not to crowd your website with useless features. When you keep it simple, it makes for a better user experience. Ready to learn more about creating a minimalist web design? Let’s get into it! Utilize White Space The quickest way to achieve a

The post How to Create a Minimalist Web Design That Still Has Impact appeared first on Clayton Johnson SEO.




How to Make Sure You Have a Secure Site

Tue, 12 Dec 2017 20:22:22 +0000

Cybersecurity has been a hot topic in 2017 due to the rise in cyber attacks. Hackers are getting better at hacking and companies are noticing it’s time to do something about it. With the holiday season right around the corner, making sure you’re buying from a site that is secure is important. Cyber attacks occur most during peaks in online sales on days like Black Friday. When it comes to your website, you need to make sure you’re offering a secure site to your visitors. How to Protect Your Visitors Data Identity theft and cyber hacking have been the main

The post How to Make Sure You Have a Secure Site appeared first on Clayton Johnson SEO.




Top 10 Web Design Principles Every Designer Should Follow

Tue, 12 Dec 2017 20:20:02 +0000

There’s a lot of value in a good website. This is why the web design industry is worth over twenty billion dollars. But if you don’t understand modern web design principles, you can’t take advantage of quality design. This is because a good website needs to follow the right rules and a firm strategy. Customers are fickle. A bad website will do nothing but drive them away. Follow these ten tips to keep them interested. Modern Web Design Principles Are Clean Food bloggers talk a lot about clean eating. Wasting the space of your body on empty and processed calories

The post Top 10 Web Design Principles Every Designer Should Follow appeared first on Clayton Johnson SEO.




10 Custom Web Development Tips You Should Know About

Tue, 12 Dec 2017 19:27:44 +0000

Are you a web developer looking to improve your design skills? If so, here are 10 custom web development tips you should know about. Keyword(s): custom web development While social media marketing is all the rage these days, a website is the foundational base of your online presence. Facebook, Twitter, and Instagram provide additional methods for you to attract more customers, but your site is your virtual HQ on the Internet. If you run a small business and don’t have a dedicated website to serve your customers, you’re missing out. A site offers your customers a portal to learn more

The post 10 Custom Web Development Tips You Should Know About appeared first on Clayton Johnson SEO.




7 Photoshop Resources You Probably Didn’t Know About

Tue, 05 Dec 2017 20:59:18 +0000

There are resources out on the internet to help you become a better graphic designer. Here are some of the best Photoshop resources for you to try. If you want to succeed online, you need to use the right photoshop resources. People are inherently visual. Being able to use the right imagery to draw them in is essential to succeeding in a competitive medium. The right resources can help you in two ways. The first is by making you a photoshop expert: if you want to build a strong online reputation, you’ll want to have the right tools by your

The post 7 Photoshop Resources You Probably Didn’t Know About appeared first on Clayton Johnson SEO.




How to Optimize SEO for Your Blog

Sat, 02 Dec 2017 03:02:43 +0000

Tips for Becoming the Best SEO Blogger! Do you want your blog to start ranking on the web? Here are some handy seo blogger tips to start attracting traffic and that will help get your blog out there! The search results that lie in the #1 position on Google gets 33% of search traffic. By simply having your site appear at the top of the results list, you can substantially boost traffic and business for your blog. Numbers don’t lie, and the number one spot is a coveted one. If you want to make your rise to the top of SEO land,

The post How to Optimize SEO for Your Blog appeared first on Clayton Johnson SEO.




How To Market Video with SEO

Sat, 02 Dec 2017 02:59:11 +0000

Be a Video SEO Expert with this Awesome Guide Are you looking to market video through SEO? You don’t have to be a video seo expert to do that, but you can become one if you check out this handy guide! When half a billion people are already watching video on just Facebook every day, it’s time to jump on that bandwagon. If you’re still not convinced, the think about the fact that in just four short years, 80% of all internet traffic will be for videos. Which means it’s a fantastic way to market your business. But you need to know

The post How To Market Video with SEO appeared first on Clayton Johnson SEO.




10 Graphic Design Softwares to Check Out in 2018

Sat, 02 Dec 2017 02:55:31 +0000

According to the U.S. Bureau of Labor Statistics, more than 266 thousand people held graphic design positions in 2016. Graphic design is becoming an increasingly competitive field because every business — large or small — has a use for it. Essentially, if a company has a website it has a need for a graphic designer. Graphic design requires a certain amount of innate skill and a strong background of experience and education. To stay competitive in the field, though, it is important to be aware of the latest technology and tools available. As a new year approaches, new graphic design softwares are

The post 10 Graphic Design Softwares to Check Out in 2018 appeared first on Clayton Johnson SEO.




3 SEO Tips to Make Your Site Stickier

Sat, 02 Dec 2017 02:51:24 +0000

With SEO, we’re often so overly focused on driving organic and paid traffic to our web sites that we forget about the on-site and on-page time. When people don’t stay longer than a few seconds on a page before leaving the site altogether, this increases our bounce rate and reduces the likelihood that we’ll make any money from that visitor or see them again. Royalty Free Photo Here are 3 SEO tips for making your site stickier once visitors start coming. Don’t Skip the Professional Logo One of the most obvious no-no’s is to not even bother having a logo

The post 3 SEO Tips to Make Your Site Stickier appeared first on Clayton Johnson SEO.




Helpful Local SEO Solutions Everyone Should Know About

Mon, 20 Nov 2017 23:03:06 +0000

  Should you be utilizing local SEO marketing initiatives? Local SEO is changing rapidly. More search results are catering to local SEO and are offering a variety of ways to market your business to your local town. Local SEO is also different from other SEO strategies, so it requires research and certain digital marketing strategies. So what should you include in your local SEO campaign? What are the solutions if you’re stuck in a local SEO rut? Here are local SEO solutions that every local company should be utilizing. Claim Your Business on Google Have you ever searched Google for

The post Helpful Local SEO Solutions Everyone Should Know About appeared first on Clayton Johnson SEO.




10 Do It Yourself SEO Tips To Improve Your Site’s Rankings

Mon, 13 Nov 2017 22:52:13 +0000

  The Internet has become one of the most powerful tools for business owners. But, it has also become overwhelmingly saturated because of this. Luckily, there are plenty of tools available to help you reach your audience despite the clutter. Search engine optimization is a vital concept. In fact, it is one that every serious business professional should take advantage of. If you don’t, it could actually hurt your business from the lack of visibility on search engines. If people can’t find you, then how will they ever know what you can offer them? You don’t have to hire an

The post 10 Do It Yourself SEO Tips To Improve Your Site’s Rankings appeared first on Clayton Johnson SEO.




A Guide to Picking the Best SEO Focus Keyword

Fri, 10 Nov 2017 22:47:46 +0000

  Did you know that SEO is really just the most modern way to do PR? As with public relations, SEO has become absolutely necessary for all businesses. This is how you make sure your business gets seen online by potential customers. This new form of PR is all about content. The content that will boost your SEO effectively has to meet a few different requirements. It needs to be valuable to readers, which often means being on the longer side. It should be well-written and informative. It needs to have keywords that will help readers find the article when

The post A Guide to Picking the Best SEO Focus Keyword appeared first on Clayton Johnson SEO.




How Food Bloggers Can Pick the Right Topics to Blog About

Thu, 09 Nov 2017 13:05:46 +0000

There are hundreds of thousands of food blogs out there, but how many of them do you think get more than a hundred visitors each day. Ten thousand? A few hundred? Less? One of the biggest reasons why food blogs fail is because they don’t pick the right topics to blog about. If you’re not improving on what is already out there or offering a unique insight you are just adding to the blogosphere without bringing any significant value. How Do You Monetize Your Blog? Before you can pick a topic to write about you, need to look at how

The post How Food Bloggers Can Pick the Right Topics to Blog About appeared first on Clayton Johnson SEO.




5 SEO Mistakes Which Are Easy to Overlook

Thu, 09 Nov 2017 10:27:41 +0000

SEO is a massive field. Even internet marketing professionals have a hard time keeping track of every single strategy. Here are five SEO errors which are very common. Before you publish any new content, run through this checklist to make sure you’re not making any simple mistakes: 1. Anchor-Less Links Writing blog posts can be a time-consuming process. Making a mistake is easy to do if you’re in a rush. Before you post, make sure all of your links actually connect to the proper destination. An href link in html without anchor text will be considered cloaked. Cloaking is when

The post 5 SEO Mistakes Which Are Easy to Overlook appeared first on Clayton Johnson SEO.




4 Terrible SEO Tactics that Small Businesses Still Use

Thu, 09 Nov 2017 10:13:47 +0000

Small businesses often fall prey to the worst SEO tactics of all because they rely on information from others. Most local companies don’t have the technical expertise that they would need to critically evaluate the work that their digital marketing agency does for them, instead, relying on them to do what is right. Unfortunately, a lot of agencies don’t do what’s right, either because their budget doesn’t allow them to or because they are trying to cut corners. This means that small businesses need to be proactive in learning SEO, at least so that they can understand what they are paying

The post 4 Terrible SEO Tactics that Small Businesses Still Use appeared first on Clayton Johnson SEO.




3 Tips for Subscription Box Companies to Use Influencer Marketing

Tue, 07 Nov 2017 22:15:21 +0000

Influencer marketing is all the rage right now and justifiably so. For small businesses, it can be one of the most cost-effective forms of marketing, and for the biggest brands in the world, it’s an excellent method for keeping your name in front of consumers. For those who don’t know, influencer marketing is the practice of paying people with large audiences to promote your product or service to their followers. Usually, this is done with social media celebrities, but there is no reason why it couldn’t be done with individuals who have substantial offline followings too. What are Subscription Boxes? Over the

The post 3 Tips for Subscription Box Companies to Use Influencer Marketing appeared first on Clayton Johnson SEO.




4 Terrible SEO Tactics that Small Businesses Still Use

Tue, 07 Nov 2017 22:14:58 +0000

Small businesses often fall prey to the worst SEO tactics of all because they rely on information from others. Most local companies don’t have the technical expertise that they would need to critically evaluate the work that their digital marketing agency does for them, instead, relying on them to do what is right. Unfortunately, a lot of agencies don’t do what’s right, either because their budget doesn’t allow them to or because they are trying to cut corners. This means that small businesses need to be proactive in learning SEO, at least so that they can understand what they are paying

The post 4 Terrible SEO Tactics that Small Businesses Still Use appeared first on Clayton Johnson SEO.




Content Marketing Myths Bloggers Believe

Tue, 07 Nov 2017 22:14:43 +0000

Content marketing has become somewhat of a buzzword these days and with that popularity comes a lot of myths. Unfortunately, those myths confuse and lead to bloggers making mistakes or ignoring content marketing entirely. Content is King The phrase ‘content is king’ gets thrown around a lot, primarily by digital marketing gurus, but the truth is that the majority of content is terrible and without promotion has zero value. If anything is king, it would be promotion, because without promotion everything else is worthless. After all, your content only exists so that people can come to your blog and you

The post Content Marketing Myths Bloggers Believe appeared first on Clayton Johnson SEO.




How Fashion Bloggers Should Use Reddit

Tue, 07 Nov 2017 22:14:29 +0000

Reddit is one of the largest websites on the internet, and there is no excuse for fashion bloggers not to be using it. Not only is there a considerable community there for them to tap into, but it’s perfectly niched into groups that make targeting individuals a breeze. Rather than spraying and praying on a social media network like Twitter or Facebook you can exclusively post into groups that already care about fashion. This allows you to be more detailed, reach a more niched community and see better results. However, a lot of bloggers understand why they should be using

The post How Fashion Bloggers Should Use Reddit appeared first on Clayton Johnson SEO.




How to Improve Your Site Speed

Tue, 07 Nov 2017 22:14:11 +0000

Site speed is more important now than it has ever been in the past. Not only is Google actively using load speed as a ranking factor, but they are also moving towards a mobile-first index. This means that the primary search results will be designed to work best on mobile devices. With most mobile phone networks still having relatively slow connections, this means that pages need to be smaller and load faster than they have in the past. The consequences for not keeping up are severe and could mean lost rankings, traffic, and the correlating revenue. Choose a Better Hosting

The post How to Improve Your Site Speed appeared first on Clayton Johnson SEO.




How to Monetize Your SAHM Blog

Tue, 07 Nov 2017 22:13:57 +0000

Stay at home mothers are starting more blogs than ever and most of them are incredibly competent writers who have a compelling story to tell. However, more than anything they struggle with monetizing their content. Before you try and find a way to generate revenue from an audience, you need to understand the composition of that audience truly. For SAHM blogs, the majority of the readers are going to be other mothers who have children around a similar age. Banner Advertisements Traditional banner advertising has existed for almost as long as the internet itself. You see ads on the vast

The post How to Monetize Your SAHM Blog appeared first on Clayton Johnson SEO.




How to Build Links to a Fitness Blog

Tue, 07 Nov 2017 22:13:28 +0000

The fitness industry is relatively competitive when compared to other niches with a similar number of blogs. This means that it’s tough for blogs to rank in search engines like Google, Yahoo or Bing without a considerable amount of backlinks. Links to your pages act as ‘votes’ from other websites, authenticating the quality of your content and encouraging the search engines to rank your site higher. Therefore, your goal should be to gain as many backlinks from high quality websites as possible. This will help your pages to rank for your most competitive keywords and bring in more organic traffic.

The post How to Build Links to a Fitness Blog appeared first on Clayton Johnson SEO.




How to Rank Your Gardening Website Higher

Tue, 07 Nov 2017 22:13:04 +0000

The gardening industry is notoriously competitive and ranking for keywords can be exceptionally difficult. With the massive number of lead generation sites now ranking for local terms, thousands of local gardening companies are struggling to bring in traffic. Fortunately, with proper planning and execution, you can rank for keywords that bring in targeted traffic that is ready to convert. While the gardening niche is competitive, building links can be relatively easy when compared to other industries of a similar difficulty. Why Do You Want to Rank Higher? Studies have shown that the top few positions in the search engines receive

The post How to Rank Your Gardening Website Higher appeared first on Clayton Johnson SEO.




Get More Traffic to Your Travel Blog

Tue, 07 Nov 2017 22:12:38 +0000

There are hundreds of thousands of travel blogs out there, but the majority of them have never had more than a few hundred visitors. Why? Well, it’s primarily because the owner hasn’t marketed their blog correctly. A lot of non-marketing bloggers falsely believe that just creating good content is enough and that eventually, people will find their blog. But those of us interested in digital marketing know that’s simply not true. You have to work for every visitor that you get. Why Do You Want More Traffic? Most travel bloggers want more traffic because they are interested in earning a

The post Get More Traffic to Your Travel Blog appeared first on Clayton Johnson SEO.




All About -Latest Google Algorithm Update-Fred

Tue, 07 Nov 2017 22:10:33 +0000

  On the March 7th and 8th, 2017 Google made a big change which was enough for many website owners and digital marketing companies to note some of the minimal changes in web traffic and page rankings. However, it is being believed that with the new algorithm update, which is simply called as “Fred”, is targeted mainly on websites which are having low quality content and backlinks. Moreover, considering that these two factors occur simultaneously and websites which have hired SEO companies to quickly create low quality contents and backlinks. On the other hand, Google recently confirmed about the update

The post All About -Latest Google Algorithm Update-Fred appeared first on Clayton Johnson SEO.




How to Write an SEO Friendly Press Release

Fri, 03 Nov 2017 23:46:37 +0000

Do you know the history of the press release? Back in 1906, a train belonging to the Pennsylvania Railroad was involved in a terrible accident. They hired marketing expert Ivy Lee to help. Lee promptly sent out a written, prepared statement describing what happened. This might not seem like a big deal today, but the professional, real-time response was actually very innovative. The company could help shape the story in the minds of the public. Lee’s written statement was published practically verbatim by the New York Times. Today, the technology has changed but the basics of a press release remain roughly

The post How to Write an SEO Friendly Press Release appeared first on Clayton Johnson SEO.




How Social Media is Disconnecting Brands from Their Customers

Wed, 01 Nov 2017 21:02:41 +0000

Social media was created to make the world, in essence, smaller and it definitely has done its job on a mass scale. We live in the most interconnected global society of all time and it has been social media in large that has driven world globalization, making it possible to connect with people and brands around the globe, instantly. Though social media has brought many together, it is also driving some customers away from the brands they support, and it is simply due to brands not adequately meeting their customer’s needs and expectations in social media customer care. According to

The post How Social Media is Disconnecting Brands from Their Customers appeared first on Clayton Johnson SEO.




Facebook Messenger Marketing: How it Works and Why it Helps

Sat, 28 Oct 2017 21:32:02 +0000

If you’re like most people, you probably waste at least some of the workday browsing Facebook. That’s alright – I do, too. But Facebook doesn’t have to be a time-waster. In fact, Facebook can be a serious benefit for your business. Beyond traditional marketing, Facebook ads can also help you reach likely potential customers. Of course, you’ll also need to make sure you’re on the right track by measuring your Facebook marketing success. Today I want to go a bit more in-depth. Let’s look at a Facebook marketing strategy which isn’t very common – but which can really generate leads.

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How to Measure Your SEO Campaign Results

Wed, 25 Oct 2017 14:44:01 +0000

It can feel impossible to run a successful SEO campaign. SEO has become a $65 billion industry. But that doesn’t mean you need to spend a billion dollars hiring people to handle it for you. A lot of people feel like they don’t know what they’re doing when it comes to drinking wine. And telling the difference between different SEO strategies can be just as hard for the uninitiated as telling the difference between a cabernet and a pinot noir. The worst thing that you can do for your campaign is measuring the wrong metrics. Instead of misinforming yourself and

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Top 30 SEO Tools for Small Business

Mon, 23 Oct 2017 22:18:12 +0000

  If you run a website or work at a digital marketing agency, then SEO tools play a critical part in your day to day life. Not only do they save us valuable time but they also allow us to achieve things that wouldn’t be possible manually. Here are the 30 best SEO tools for small business. Google PageSpeed Insights Within the Google Search Console, you have access to their PageSpeed Insight tool. This tool takes your website and analyzes it for possible improvements that you could make to the speed of your page. We already know that Google is using

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