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Last Build Date: Fri, 17 Nov 2017 18:08:46 +0000

 



Introducing New Pop-Up Forms to Build Your Email List

Fri, 17 Nov 2017 16:30:24 +0000

(image) 15 seconds. That’s roughly how long the average visitor stays on your website before leaving you behind and taking their email address with them on the way out. Given this fleeting window to capture both the attention and contact information of prospects, we’re excited to announce upgrades to our website…

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Holiday Marketing Prep: 8 Tips for Email And Social Media

Wed, 04 Oct 2017 15:23:31 +0000

(image) Let’s be honest: small businesses have a lot of competition during the holiday season. For the “big guys”, waiting for the end of November is fine. They can unleash an onslaught of commercials, billboards, radio jingles, newspaper flyers, magazine spreads, and big money sponsorships for those holiday TV movies we’ve…

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5 Successful Women Entrepreneurs Share Their Best Advice

Mon, 02 Oct 2017 13:00:03 +0000

(image) October is here! Which means it’s time to raise a glass (or pumpkin spice latte) to celebrate National Women’s Small Business Month. There are over 11 million women-owned businesses in the U.S. And that number is growing dramatically each year. In fact, women-owned businesses are growing five times faster than…

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How to Measure the Success of Your Holiday Marketing

Sat, 30 Sep 2017 13:00:48 +0000

(image) With the holidays fast approaching, now’s the perfect time to start planning to have your best holiday season ever. But how will you know if you actually did any better with your email marketing when the holiday season is over? Whether you’re looking to increase sales or donations, it’s best…

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How to Grow Your Holiday Email List (Before It’s Too Late)

Fri, 29 Sep 2017 13:00:09 +0000

(image) The holiday season is almost here. To make the most of the festivities, your business is going to want an engaged email list to send holiday-focused promotions and deals to. But if you wait till the holidays to start growing your email list, you’ll already be too late. If your…

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How to Show Value to Your Clients Through Digital Marketing Measurement

Thu, 28 Sep 2017 13:00:40 +0000

(image) When it comes to measuring digital marketing, it’s important to remember that your small business clients only care about the impact your actions are having on their business. Overburdening them with leading indicators such as likes, shares, and followers should never be your end goal. It should always be clear…

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How to Upload a Video to YouTube from Start to Finish

Tue, 26 Sep 2017 13:00:07 +0000

(image) More than 1.5 billion users log in and watch videos on YouTube each month. That’s one important reason why crafting videos for your audience on YouTube can be a very rewarding experience for your small business or nonprofit. Another is that by sharing videos that inspire, educate, or entertain, you…

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10 Things to Do When Getting Started on Twitter

Mon, 25 Sep 2017 19:04:44 +0000

(image) Whether it’s the anxiety of not knowing what to do, or the fear of possibly looking dumb—it’s easy to put off signing up for Facebook, Twitter, or Pinterest until tomorrow … or next week … or next month… Getting started on Twitter doesn’t need to be scary. Follow this step-by-step…

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How to Write an Effective Holiday Marketing Email

Fri, 22 Sep 2017 13:00:17 +0000

(image) Almost $1 Trillion dollars are projected to be spent during the 2017 holiday season. Trillion. With a T. If your business isn’t taking advantage of the holiday season by sending out holiday-themed emails that drive sales, you’re leaving money on the table. If writing an effective holiday marketing email seems…

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How to Create a Video Marketing Strategy with 5 Easy Steps

Wed, 20 Sep 2017 13:00:36 +0000

(image) Whether you’re a small business or nonprofit, you need to consider a solid video marketing strategy to grow your business. Recent research found that 33 percent of online activity is spent watching video, and marketers using video grew their revenue 49 percent faster than non-video users because people simply love…

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October 2017 Marketing and Holiday Planning

Tue, 19 Sep 2017 13:00:25 +0000

(image) October is almost here. That means it’s time to take out the Halloween decorations, find pumpkin versions of your favorite coffee drink, and plan your business’s holiday promotions. It might seem early, but with almost all of the biggest shopping days of the year coming up in the next three months,…

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