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Local SEO Guide - SEO Company Pleasanton, CA



Last Build Date: Mon, 19 Feb 2018 18:17:06 +0000

 



A NodeJS Script for Accessing the Google Search Console API

Tue, 06 Feb 2018 21:09:56 +0000

(image) One of the biggest challenges for SEOs is Google itself. The black box of Google, as Dan described it to me early on at my time at LSG, limits its displayed metrics in Google Search Console to representative calculations. Google causes even more SEO indigestion when you try to claw out a site’s historical performance […]

The post A NodeJS Script for Accessing the Google Search Console API appeared first on Local SEO Guide.




Why SEOs Will Always Have Jobs…

Mon, 29 Jan 2018 21:15:16 +0000

(image) The chatter amongst the SEOratti is that Voice Search, AI, Machine Learning and SkyNet are a-coming and you better either get ready or prepare for extinction. If it pleases Twitter, in rebuttal, may I present Exhibit #532 in the case for Shotland’s Law (“The better something looks on the surface, the worse it looks underneath”). […]

The post Why SEOs Will Always Have Jobs… appeared first on Local SEO Guide.




Are Local Businesses Ready For GÖÖber?

Mon, 22 Jan 2018 16:37:22 +0000

(image) I recall a presentation by Ted Paff, Founder of Customer Lobby, where he asked an audience of HVAC business owners, “How many of you love Uber?” Pretty much every hand went up. Then he asked “How many of you would rather use a yellow cab?” Pretty much every hand went down. “Congratulations!” he yelled, “because […]

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2018 Tax Planning for SEO Agencies & Consultants

Mon, 25 Dec 2017 00:24:32 +0000

(image) I have seen a lot of chatter online lately between SEOs about how the new U.S. tax laws will affect them. I have been having an ongoing conversation about this issue with our long-time accountant, Ed Borine, and I figured it might be of interest to share what he has been advising us. It’s all […]

The post 2018 Tax Planning for SEO Agencies & Consultants appeared first on Local SEO Guide.




Google Top Contributor Summit 2017

Thu, 14 Dec 2017 16:58:08 +0000

(image) Running Amok at the Google Plex In November I met up with Google Top Contributors from North and South America for Google’s TC Summit. Here’s ⅗ of my face with some really fantastic humans who like to help others with Google’s stuff. A little background: Google’s Top Contributor program is basically a group of hand-picked […]

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