Split easily won on Friday, doubling its nearest competition, and earning $14.6 million. This is the best opening day for M. Night Shyamalan since The Last Airbender opened in 2010. Its reviews are 76% positive, and it earned a B+ from CinemaScore, which is good for a horror film. This puts it on pace for an opening weekend of $34 million, which is more than it cost to make and advertise. If the film can match this during the rest of its run, then it will break even on its domestic numbers alone.
There are a dozen limited releases we have release dates for, not all of which are big enough to be featured here. This is is a good number of releases for one week. Sadly, too many films just results in good films falling between the cracks due to the competition. Unfortunately, while there are a number of great films on this weekâs list, like The Red Turtle, I donât think any will thrive in theaters.
For the first time in its run, Passengers earned first place with $30.59 million on 17,000 screens in 78 markets for totals of $136.34 million internationally and $226.07 million worldwide. At this point, the studio has either earned back the $110 million production budget, or has come close. If it can find an audience on the home market, then it could break even, eventually. This weekend, the filmâs biggest opening was in China where it earned first place with $17.45 million on an estimated 10,000 screens over the weekend for a total of $17.52 million including previews. China is already the filmâs biggest market overtaking Russia, where it has $16.25 million after four weeks of release, including $618,000 on 528 screens this past weekend.