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Preview: Musicians Cooler

Marketing Musician

This podcast talks about how to get more fans, gigs, and music sales. It's by musicians, for musicians. Take Control of Your Music Career

Last Build Date: Mon, 16 Nov 2015 01:10:56 +0000

Copyright: Copyright David Jackson 2005

Matt Gibson has Over 1 Million G+ Followers

Mon, 16 Nov 2015 00:00:44 +0000

Matt Gibson has over 1 million followers on Google + and he recently launched a new Kingdom of Rock podcast (with some really cool guests). Today Matt talks about having a strategy in place, a goal in place, and to ask yourself, “Is what I’m doing right now going to help me achieve my goals.”...

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Best Practices to Quickly Build Your Patreon Community

Mon, 02 Nov 2015 21:54:53 +0000

Patreon is a ongoing crowdfunding tool that is paying creators 3.5 million dollars a month. Today we talk with Taryn Arnold to find out some of the best practices for Patreon. You will hear how this is not a get rich quick kind of tool, you have to build it, and promote it. It is...

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Standing Out in The Live Streaming World

Sun, 25 Oct 2015 15:30:23 +0000

Periscope, and Meerkat are three tools that allow you to stream live to your audience. Meetkat was first on the scene but shortly thereafter fell behind Periscope. came on the scene with multiple people (up to four) at the same time. These are great tools to get you in front of your audience....

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Upsells and Cross Sells

Fri, 21 Aug 2015 00:03:36 +0000

Viacom reported a 37% increase in earnings The morning after the premiere of MTV’s Jersey Shore 14% increase in worldwide ad revenues was attributed to the aforementioned show. How did they make this happen? The show’s fans would do anything to get a piece of the action they were seeing on their TV screens. So the...

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Personalized Clammr For Better Results Using A Pretty Link.

Sun, 21 Jun 2015 00:00:09 +0000

In the last episode we mentioned Clammr, and today we are going to follow up and add an additional strategy to measure ROI. We talked about this in the Episode 80 of the Marketing Musican Some times we are not sure what we want our marketing to do. This is not a great strategy. It’s...

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How Much You Need To Sell to Make $15,120 – Clammr App

Sun, 07 Jun 2015 16:03:56 +0000

There is a new tool for iOs devices that are making it easy for audio to go viral. A clammr is an 18 second clip. You can create your own channel to share your music, and people that follow you (think Twitter for audio), can share your music. It has elements of FaceBook as well...

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A Blown First Impression

Mon, 04 May 2015 00:00:42 +0000

I had a practice/audition last month. We were courting a bass player. To make a long story short, we did it without a drummer and it just sucked the life out of the night. You only have one shot to make a good first impression. Here are some things to make sure you are ready:...

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Tee Spring – Start a T-Shirt Campaign

Sun, 26 Apr 2015 00:00:28 +0000

Yesterday I got to wear my School of Podcasting T-shirt that I had created by TeeSpring. This is an affordbale (compared to others) t-shirt company that allows you to make campaigns. The shirts get made either when the date comes up, or you can set a goal for the number of shirt. At first I thought...

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Growing Your Audience – Insights from Ice T & Jasta

Mon, 29 Dec 2014 18:48:26 +0000

Today I talk about an update on the 3% rule. As I have not been putting as much effort into the podcast, a whopping .9 percent of the audience contributed to supporting the show. Yes, that means not even 1%. You get what you put into it. I put a lot into the show, but...

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What is Your Band’s Personality?

Sun, 05 Oct 2014 00:00:47 +0000

I went to a band showcase this weekend. It was a marching band showcase and yet there was a lot we could learn to use in our bands to connect with our audience. How do you take the stage? How do yo leave the stage? What are you do that other bands are not? What could you...

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Still Want a Record Deal? – Smooth Gigging

Mon, 14 Jul 2014 02:57:23 +0000

Today we play some clips from the Jay Mohr “Mohr Stories” podcast where he interviews Mark McGrath of the Band Sugar Ray. He explains just what they got paid per dollar when they were on a major label deal. Smooth Gigging Tips For Musicians Everybody helps Cross train everyone so anyone can do the others...

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Don’t Just Sit There Promote! – Selling Digital Products on Facebook

Mon, 02 Jun 2014 00:00:11 +0000

Today we talk about what to do before the gig. You’ve been booked, but don’t just sit there -promote! Get to know the staff, see what is going on in the surrounding area to see if you can find your audience. It these little things that can make a difference. This is from the audio...

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Lessons From Ginger Baker – Getting Your First Gig

Sun, 18 May 2014 14:46:52 +0000

I recently watch Beware of Mr. Baker on Netflix. Its an interesting look at the drummer from Creme. Why is it called Beware of Mr. Baker? Because the guy is a self centered, egotistical, drunk most of his life.  At one point the guy who played drums for Eric Clapton in Creme and later in...

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Are you an Indecisive Musician?

Mon, 12 May 2014 00:00:02 +0000

Today we interview Tommy Darker about his new book Indecisive Musicpreneur. Tommy is a musician quit his job full time and to study the music industry and help musicians make a living with their music. He is based out of Greece, and has great music marketing summits at Today we talk about: What makes...

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Lessons From Paul Stanley – Free Audio Book

Sat, 26 Apr 2014 17:41:39 +0000

I just finished listening to the book Face the Music – A Life Exposed. This is a GREAT book filled with phenomenal stories from the lead singer of Kiss. It is brutally honest, and Paul goes  the issues of running a band that becomes so huge. You also hear Paul struggle to find happiness. Happiness?...

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Getting Paid Per Song/Video – Writing Relatable Songs

Mon, 24 Mar 2014 00:00:07 +0000

There is a service that’s great for content creators where their supporters can sign up to pay an amount every time you release content (a song, video, etc). This can be any amount. You can then come up with rewards for people who pledge larger amounts. Think of it as an ongoing kick start program....

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Nimbit and Pandora News – Playing For the Door

Mon, 10 Feb 2014 00:00:13 +0000

Today we talk about getting your music into Pandora, some new cool tools to help you market to yoru fans in an intelligent manner. I play a snippet from Get Your Band Out of the Basement about playing for the door (and a horror story). New Tools at Nimbit Nimbit is a great tool to...

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Musomania’s Adam Spencer on Building Your Music HQ

Mon, 27 Jan 2014 00:00:32 +0000

Adam Spencer is the director of Musomania. This is a service that builds a WordPress based website for you, but there is more than that. You have a community of musicians to network with, and people who are working on the same things you are. Think about a group of people battling the same Facebook...

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Tracking Your Progress – Networking with Other Bands

Thu, 26 Dec 2013 16:37:43 +0000

Today we talk about looking at how 2013 went. What went good? What went bad? Why? Reverse engineer everything that worked and didn’t work and make plans to avoid those things that didn’t work, and reproduce those tings that did. Band Tracking Software (a great tool for manageing “the band fund”). My Band Link – MyBandLink...

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Following Up With Booking Agents

Wed, 04 Dec 2013 01:52:50 +0000

Today we talk about a cool (inexpensive) way to stand out above other bands (but don’t try to make money with it). We also talk about what its like to be a booking agent (so be patient) and we also have a great way to get traffic to your website, and grow your email list...

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Handling Objections and Promo Packet Tips

Tue, 19 Nov 2013 04:04:42 +0000

Pulse Notify Facebook Notification Plugin for WordPress Pulse Notify plugin for WordPress is an interesting tool that allows you to make very cool “facebook-like” buttons that connects anyone who clicks on them to your facebook page, your email list, and gives you the ability to send notifications to their facebook account (c’mon you know you...

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Spend $11 To Earn Thousands at Music Page

Tue, 29 Oct 2013 02:14:41 +0000 is the online community for the music industry. Built specifically for musicians and music professionals – Musicpage has profiles from over 50 music industry categories. In today’s show we interview David Codr (who goes back to the days of the Musicians Cooler Podcast). You might remember Dave from the music phone book publication. Musicpage...

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