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Preview: The Profitable Publisher

The Profitable Publisher



Discussion, issues and answers for the independent publishing community, hosted by Marion Gropen



Last Build Date: Thu, 17 Nov 2016 01:43:30 +0000

 



How Can We Eliminate “Fake News” Online?

Thu, 17 Nov 2016 01:43:30 +0000

We are in publishing. What do we do about this phenomenon? How do we do it? More difficult: how will we be able to identify fake news that reinforces our prejudices? Suggestions?



Simple, Easy, Obvious . . . and WRONG

Sun, 13 Nov 2016 03:49:21 +0000

President-elect Trump has ridden the back of a wave of anger and fear and discontent. President-elect Trump has made rafts of promises, explicit and implicit, that he cannot possibly keep. What will he do when he has to confront that failure?



Pick Your Battles

Sun, 13 Nov 2016 03:30:24 +0000

In this latest election, we’ve seen the results of a very polarized electorate, among other things. I believe that it is incumbent upon all of us to DO something about that. Each of us cares deeply about some issue, or a few issues. There are places on the Internet where we can find like-minded souls, […]



Big Publishers vs. Self-Publishing: Who Does It Right?

Thu, 28 Jan 2016 23:36:09 +0000

Larger publishers spend tens of thousands of dollars launching a single title. Successful self-publishers spend far, far less. Usually, neither one is "doing it wrong." The best course of action will depend upon the sales potential of the manuscript. Choosing it requires some number crunching.



Covers

Sat, 29 Aug 2015 17:19:09 +0000

There is one, and only one, thing that a good cover does. It makes the right readers stop, and look more closely at your book. Standing out a little is good, but standing out too much is not. Good design is necessary, but not sufficient. A few common sense approaches actually hurt sales, and should be avoided.



Stupid Things Pirates Say

Sat, 24 May 2014 16:26:59 +0000

There are smart pirates. But we’ve all heard the other ones. You know the ones. So, let’s make a “greatest hits” collection, and then some crushing responses. I’ll kick things off on the collection, but you all chime in. — You don’t lose anything when I make a copy. You still have your copy. — […]



What is Money?

Thu, 19 Dec 2013 00:12:14 +0000

Do you know what money is? Yes, the stuff in your bank account or wallet is, indeed, money, but there’s more to say. We need money because barter is inherently inefficient. If you have some sort of “common store of value,” you figure out one price for your own offerings, and then everyone else does […]



How to Sell Books

Mon, 09 Dec 2013 20:10:07 +0000

You all know that I’m not a marketing maven. But I have developed some strong opinions about what works and what doesn’t over the last couple of decades. Here’s the distilled version: — Is it a good manuscript? In what way? — Who is already looking for a book like that? Why? What needs are […]



Marion’s Rules

Thu, 17 May 2012 15:36:55 +0000

The RULES of PUBLISHING, according to me: It depends. This one answers almost every question I get on-line and off, when it comes to making books and making a profit at the same time.



Vampire Myths: The Ones We Simply Can’t Kill

Sun, 15 Jan 2012 20:02:44 +0000

Do you have an authors' or writers' myth you'd love to kill? Ones that just keep going in defiance of all logic and reality? I have more than a few, and I'm collecting yours today, too!