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Preview: Bob Pickard

Bob Pickard



PR leader and communications counsel



Last Build Date: Mon, 19 Feb 2018 15:19:14 +0000

 



Upcoming U.S. university guest lectures

Tue, 23 Jan 2018 19:23:13 +0000

I am looking forward to guest lecturing at the American University School of Communication in Washington, DC on February 27th with the topic: “International communications for Asian multinationals: PR’s next big thing?” […]



Comment in PRWeek on Facebook’s ‘news feed’ changes

Fri, 19 Jan 2018 19:00:25 +0000

The United States edition of PRWeek based in New York recently asked some senior PR executives to comment on Facebook’s plans to change the social network’s ‘news feed’ and what that means […]



The PR outlook for 2018

Thu, 21 Dec 2017 14:00:21 +0000

Recently I was on Business News Network for my second annual appearance reviewing the lessons learned from the top corporate communication case studies of 2017 and outlining keys to success in avoiding […]



PR disasters: is social media the problem or the solution?

Wed, 18 Oct 2017 16:00:46 +0000

Recently my business partner Nik Nanos and I delivered this new presentation to a private luncheon audience of more than 100 people at The Albany Club. Our theme: PR disasters — Is social […]



A publicist president

Fri, 20 Jan 2017 14:09:51 +0000

“A disruptive innovator, using social media and the genius for publicity to win a presidential election on the cheap” — The Economist Lexington column on Trump, 1/7/17 When I spent the better […]



The year’s top PR stories

Fri, 23 Dec 2016 13:45:10 +0000

I was delighted to appear on Business News Network again today to talk about the top social media PR stories of 2016. I was interviewed at the anchor desk speaking with co-hosts Amber […]



The Center for the Future of Organization

Tue, 20 Dec 2016 13:34:38 +0000

Today I am excited to share the news of my appointment as an Executive Fellow for the Center for the Future of Organization (CFFO), an independent think tank at the Drucker School of Management […]



A quarter century of lessons learned working in the PR world

Sun, 07 Aug 2016 22:43:47 +0000

Summarizing my professional journey, this presentation explains a signature ‘lesson learned’ for every single one of the 25+ years of my PR career working in five countries (USA, Japan, Canada, Korea and Singapore) helping clients communicate […]



Things I notice being back in Canada after living overseas

Thu, 23 Jun 2016 20:44:51 +0000

It was a year ago this week that I returned to my native Toronto after spending the better part of my career (so far) working overseas. Except for visiting or taking career […]



Trudeau and Trump on Twitter

Tue, 23 Feb 2016 13:55:50 +0000

Justin Trudeau and Donald Trump are among the world’s hottest political properties these days, and the fortunes of both have soared through their gifted use of social media. Indeed, I think that they are […]