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Bob Pickard

PR leader and communications counsel

Last Build Date: Wed, 15 Nov 2017 19:09:11 +0000


PR disasters: is social media the problem or the solution?

Wed, 18 Oct 2017 16:00:46 +0000

Recently my business partner Nik Nanos and I delivered this new presentation to a private luncheon audience of more than 100 people at The Albany Club. Our theme: PR disasters — Is social […]

A publicist president

Fri, 20 Jan 2017 14:09:51 +0000

“A disruptive innovator, using social media and the genius for publicity to win a presidential election on the cheap” — The Economist Lexington column on Trump, 1/7/17 When I spent the better […]

The year’s top PR stories

Fri, 23 Dec 2016 13:45:10 +0000

I was delighted to appear on Business News Network again today to talk about the top social media PR stories of 2016. I was interviewed at the anchor desk speaking with co-hosts Amber […]

The Center for the Future of Organization

Tue, 20 Dec 2016 13:34:38 +0000

Today I am excited to share the news of my appointment as an Executive Fellow for the Center for the Future of Organization (CFFO), an independent think tank at the Drucker School of Management […]

A quarter century of lessons learned working in the PR world

Sun, 07 Aug 2016 22:43:47 +0000

Summarizing my professional journey, this presentation explains a signature ‘lesson learned’ for every single one of the 25+ years of my PR career working in five countries (USA, Japan, Canada, Korea and Singapore) helping clients communicate […]

Things I notice being back in Canada after living overseas

Thu, 23 Jun 2016 20:44:51 +0000

It was a year ago this week that I returned to my native Toronto after spending the better part of my career (so far) working overseas. Except for visiting or taking career […]

Trudeau and Trump on Twitter

Tue, 23 Feb 2016 13:55:50 +0000

Justin Trudeau and Donald Trump are among the world’s hottest political properties these days, and the fortunes of both have soared through their gifted use of social media. Indeed, I think that they are […]

The PR power of now

Wed, 10 Feb 2016 15:44:14 +0000

In some quarters, it has become almost tediously fashionable to bash Twitter. Some say it is downright doomed, and so-called ‘purists’ have been fretting about rumoured changes to the service. Twitter does seem to have […]

My media day with Donald Trump

Tue, 27 Oct 2015 18:34:47 +0000

As he is now contending for the U.S. Presidency, just for fun I would like to recall my time with past client Donald Trump during 2001 when he was in Canada to announce his future […]

Communicating with social media to make corruption obsolete

Tue, 12 May 2015 12:41:37 +0000

“Communicating with social media to make corruption obsolete: applying the technology of transparent times to inspire informed citizens” is the theme of this presentation which I delivered at Hong Kong today to the 2015 […]